On May 15, 2024, Huawei held a summer full-scenario new product launch conference. The Chinese tech giant introduced Pura 70 Series, Born To Draw App, MatePad Pro 13.2, MatePad 11.5″S and more.

1.Pura 70 Series

Yu Chengdong came on stage to introduce the Pura 70 series , mainly focusing on Pura 70 Ultra. He said that Pura 70 Ultra adopts a weather vane design, not only has a unique XMAGE image logo, but also has a red circle lens design.

The Pura 70 Ultra is equipped with the first super-concentrated retractable camera, with a 1-inch ultra-large bottom sensor and F1.6 ultra-large aperture.

Thanks to this, the machine has the largest amount of light in the industry, 198% higher than the iPhone 15 Pro Max ; with the first XD Motion motion engine, real-time double exposure motion blur restoration can achieve ultra-high-speed flash shooting; it is also equipped with industry-leading Super focusing macro telephoto camera , supports 35x super macro, and the minimum focusing distance reaches 5cm.

In addition, Yu Chengdong also introduced that the Pura 70 series is the first mass smartphone Beidou satellite image news . The screen uses basalt tempered Kunlun glass and supports 100W wired super fast charging and 80W wireless super fast charging.

2. Born to Draw App

After briefly introducing the Pura 70 series, Yu Chengdong exited and He Gang appeared, bringing the Born to Draw App. It is reported that this App took 3 years to build , was jointly developed with eight major technical fields, was jointly created by the China Academy of Art team, and was further polished by thousands of creators.

3. MatePad Pro 13.2

Along with the debut of the Born to Draw App, Huawei also brought a new color version of MatePad Pro 13.2-inch. The new color is Roland Purple , and the core configuration has not changed. The main highlights are: the industry’s first flexible OLED tablet, 94% ultra-high screen-to-body ratio, Star Flash stylus, Hongmeng Productivity, AI air control.

In terms of price, 12GB+256GB is priced at 5,199 yuan, and 12GB+512GB is priced at 5,699 yuan.

4. MatePad 11.5″S

In terms of specifications, a new Huawei MatePad 11.5-inch S tablet adopts a metal body, is 6.2mm thick, weighs 510g, and is available in three colors: space gray, frost silver and violet.

In terms of specific parameters, the screen specifications are 11.5-inch 3:2 ratio 2.8K 144Hz. In addition, it has nano-etching technology, which is claimed to bring a “return to paper-like writing” experience.

Huawei Launches MatePad 11.5-Inch S

Some configurations of the tablet have been exposed before. It is equipped with an 8800mAh battery , a 13-megapixel rear camera, an 8-megapixel front camera, four speakers, a USB 3.0 Type-C interface, and supports 22.5W fast charging.

Huawei MatePad 11.5-inch S tablet is equipped with HarmonyOS 4.2 operating system. Previous benchmark results show that the processor it carries has four 1.53 GHz cores, three 2.15GHz cores, and one 2.49GHz core, which is similar to the Kirin processor installed on Huawei MatePad Pro 13.2-inch, Huawei MatePad Pro 11-inch and Huawei Pura 70 mobile phones. The 9000W (Kirin 9000S1) processor remains the same.

5.MateBook X Pro

Huawei released the 2024 MateBook X Pro, which was available in three colors: inkstone black, white, and clear blue. In today’s press conference, Huawei updated the color scheme and added Dawn Pink. This color scheme is only available in Ultra 9+32GB+2TB version, priced at 15,699 yuan.

6.MateBook 14

According to officials, this laptop has a flagship full-screen, 2.8K OLED screen that can be written and touched. This screen is 14.2 inches, supports 120Hz high refresh rate, has a high screen-to-body ratio of 91%, and has three-color gamut and high color accuracy.

In terms of design, it focuses on thinness and lightness, with a body thickness of only 14.5mm and a weight of 1.31kg. The color scheme brings a new wilderness green, and it is equipped with a new upgraded unbounded integrated keyboard.

• Ultra 5+16GB+512GB is priced at 6,099 yuan
• Ultra 5+16GB+1TB is priced at 6,499 yuan
• Ultra 5+32GB+1TB is priced at 7,399 yuan
• Ultra 7+32GB+1TB is priced at 8,499 yuan

7. WATCH FIT 3

After being released overseas some time ago, WATCH FIT 3 officially debuted in China today. Compared with the first two generations, the design of the third generation WATCH FIT has undergone significant changes, evolving from a band to a watch . The watch body is made of 9.9mm thick aluminum alloy and is equipped with a metal rotating crown on the side.

The WATCH FIT 3 is equipped with a 1.82-inch screen with a peak brightness of 1,500 nits; the watch uses QuickLink strap quick-release technology, which can be removed and replaced at will with one click.

This watch supports scientific exercise for fat loss, provides new fat loss and shaping, intelligent exercise recommendations, and audio fitness animations; helps users sleep better through TruSleep 4.0 scientific sleep management; and uses TruSeen™ 5.5 physical sign monitoring for more accurate heart rate & blood oxygen monitoring .

8. Children’s Watch 5 Pro

Huawei also introduced the new Children’s Watch 5 Pro, priced at 1,198 yuan.

This watch is available in two colors: Ice Crystal Pink/Ice Crystal Blue, and has a built-in 800mAh battery.

According to reports, the watch is equipped with the offline positioning 2.0 function for the first time , which can locate the watch even if there is no network and the phone is shut down for 5 days.

It also supports anti-addiction protection and is equipped with high-definition dual cameras. It is the first children’s watch in the industry to obtain the “Children’s Safety Protection Certification” from the China Quality Certification Center.

9. Huawei Smart Glasses 2

In September last year, Huawei released Smart Glasses 2, which are available in five styles: frameless, pilot, square and half-frame, titanium hollow, and gold wire.

Huawei has brought a square-frame sunglasses version of the glasses, priced at 2,299 yuan. This pair of glasses is a full-frame design with 11 layers of lens coating , which is anti-reflective, more wear-resistant, and easy to clean.

10. FreeClip Ear Clip Headphones

In this press conference, FreeClip ear clip headphones also like to introduce a new color, which is the same “Warm Nebula” as the overseas version.

The price has not changed, it is still 1,299 yuan, and the design and configuration are also consistent with the original color version.

11. Huawei Home Storage

At the press conference, Huawei announced that its home storage has officially upgraded the “application data backup” function , an exclusive first in the industry.

According to the introduction, the “Application Data Backup” function can support full backup of WeChat chat records including text, photos, videos, and documents, and can restore specified backup records with one click.